product design & strategy
product design & strategy
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6’4” design manufactory becomes sixfoot-four
What I tell my clients – listen to the needs of your target audience and adjust your strategy accordingly – also applies to me. So I finally dare to take the exciting, but important step and adapt my company name.
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Engineers with a developed taste for design
“No matter what, the team doesn’t do ugly anymore.” Read in this interview what happened to the R&D team at Repak after working closely with sixfoot-four.
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Innovate with impact: the strength of an HMI sprint week
Discover early if you’re heading in the right direction – Frank van der Velden and Roland van Zeeland van Fuji Seal open up about their UX sprint week experience at sixfoot-four in a remarkable interview.
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No hardware without software
Why does UX for machine engineers matter so much? What does it actually mean? Read in this interview with Anke Horstman how design thinking makes the difference.
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10 years 6’4” design manufactory: time to celebrate!
“Why on earth move from London to a small town in the Netherlands?” People got quite curious when I set up my own studio ‘in the middle of no-where’ a decade ago. Actually, it’s a matter of perspective…
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Setting course to innovate – how to create the perfect sprint team
In his previous interview, Geert Brookman, R&D manager at Repak, talked about a sprint week at sixfoot-four. These are Geert’s tips on how he set up his innovation team and what happened next.
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How to turn clients into fans of your product – in just 5 days
8 bright minds, one intense week and a brand-new method for innovation: Geert Brookman, R&D manager at Repak, talks about his experience and the surprising results of a sprint week at 6’4” design manufactory.
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Sprinting with De Beer – the interview
Two days full of creativity and the secret of good design: René de Beer, owner of De Beer Group and De Beer Innovations, talks about his experiences with a concept sprint at 6’4 ”design manufactory.
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product design & strategy